How to give up marketing yourself
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How to give up marketing yourself From our guest blogger Jason Leicester from Arizona: The Incomparable Expert    One way you can give up “marketing yourself” is to give up doing business completely and go “all-in” on serving.  If SERVING was actually the priority, we wouldn’t need to be reminded of “marketing” principles like WIIFM […]

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Muddling your way to success
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Muddling your way to success From our guest blogger: Jason Leister It took me a long time to figure out that the way I discover what works is to muddle through a long list of things that don’t work. Doesn’t work. Doesn’t work. Doesn’t work. Doesn’t work. Works. That’s about how the process goes. Rinse […]

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How to make yourself look like a genius
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How to make yourself look like a genius From our guest blogger Jason Leister October 31, 2018 Mountains of Arizona Clear 60 Degrees 3:41 p.m. If you want to generate more money, why not ask for it? Are you waiting for the world to offer to hand it to you? How long should you wait? […]

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Stop seeking and you shall find

Stop seeking and you shall find From our guest blogger – Jason Leister October 26, 2018 Mountains of Arizona Sunny 74 Degrees 4:29 p.m. I started life as a church musician… Then I bucked the system, “threw away” a promising career there (and an expensive education!) and went into the business world-a world which I knew […]

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Personal Power in Print
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Personal Power in Print From our guest blogger – Jason Leister Mountains of Arizona Sunny 88 Degrees 3:46 p.m. Yesterday I presented the How to Write Like an Incomparable Expert webinar. It was about my take on copywriting in the land of the Incomparable Expert. There were no tricks, no gimmicks, no manipulation. I didn’t […]

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What Are They Paying You For?
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What Are They Paying You For? From Jason Leiester – Our Guest Blogger Mountains of Arizona Sunny 79 Degrees 2:32 p.m. It’s a good idea to get very clear on exactly for WHAT you think your clients are paying you. Are they paying you for you doing a service? Are they paying you for their […]

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Taking Off Your Writer’s Hat
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Taking Off Your Writer’s Hat From our Guest Blogger – Jason Leister – incomparableexpert.org Mountains of Arizona Cloudyish 82 Degrees 1:22 p.m. Next week I’ll be talking about writing like an Incomparable Expert. We’ll get to the “like an Incomparable Expert” part during the event. Today, let’s just talking about the “writing” part. When your goal […]

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When the Bell Rings, YOU MOVE
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When the Bell Rings, YOU MOVE Mountains of Arizona Storm Coming 86 Degrees 1:54 p.m. One thing that school concentration camps teach you is to preoccupy yourself with the short term. Get ready for the quiz tomorrow. Prepare for the test next week. Make sure you’ve studied for the final at the end of the […]

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Breaking the Copywriting Trick Addiction
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Breaking the Copywriting Trick Addiction Incomparable Expert is focused on helping independent professionals (freelancers, professional service providers, etc.) develop the mindset, strategies and skills required to do business on your own terms. It’s all about making your business profitable and you happy. Because in the end, if you’re not making a profit, then why have […]

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